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Global probiotic drink Market Insight January 4, 2022 Comments

The probiotic drink is forecast to crazy increase over the next four years. According to the World Knowledge Information (WKI) “Global probiotic drink Professional Survey Report 2020, Forecast to 2025”, With the rapid improvement of people’s health awareness and the impact of the COVID-19, the probiotic drink industry is developing at an incredible speed. The compound annual growth rate (CAGR) for the 2021-2026 period is projected to be 9.6% base on WKI regression analysis model.
Analysts’ Viewpoint
“The rising health awareness among the consumers, young consumers, has fueled the demand for the probiotic drink across the globe. ” said Jimmy Joy, Senior analyst, Consumer Goods Market Research Center in WKI. “Probiotic drink is not only a delicious fermented milk drink, but also helps improve digestion and helps build immunity.”
Market insight:
There are still some factors that market participants must consider. In today’s society, more and more people spend up to 9 hours in the office every day. Unbalanced diet, high stress, lack of sleep and lack of daily exercise can all make our digestive system out of balance, thereby giving harmful bacteria a chance to multiply. Therefore, people began to focus on probiotic drink to help prevent digestive system diseases, enhance immunity and reduce the risk of infection. Probiotic LcS is common in the market. Aaccording to Medical News Today, when the concentration is too high, probiotics will disturb the function of the digestive system, The most common side effects of probiotic drink are a temporary increase in gas, bloating, constipation and thirst. However, some people with serious illnesses or compromised immune systems may experience more severe complications. Thus, security will be one of the focuses of future probiotic drink development.

Competition Landscape:The manufacturers of probiotic drinks have been introducing innovative products with different flavors and attractive packaging. However, choosing a substantial strain can be challenging for the manufacturers as performance levels vary with the other strains. In November 2017, AliveBiome, a U.K.-based food, and beverage specialist company, launched a new probiotic beverage that offers live bacteria, botanicals, and vitamins. This probiotic drink is available in citrus and raspberry flavors and packaged in 375ml bottles. Similarly, in July 2020, Chobani, LLC. launched a new plant-based organic beverage made with fermented fruit juice and oats. These beverages are available in vanilla, mixed berry vanilla, banana cream, and strawberry cream flavors. Some of the leading players will include in our report: Bio-K Plus International, Danone, AliveBiome, Chobani, GoodBelly, KeVita, Nestle, Yakult, Amul and others.
Probiotic Drink Market: Regional Analysis
In terms of geography, the global probiotic drink market has been segmented into: North America, Asia Pacific, Europe, South America, and the Middle East and Africa. The Asia Pacific accounted for the largest share of more than 40.0% in 2019. China, Japan, and India are the key markets in the region. According to the International Probiotics Association (IPA), China is one of the most important markets for probiotics in the world. Producers and suppliers have been witnessing a significant increase in sales in the nation. Yogurt-based probiotic drinks are significantly prevalent in the region. Growing awareness of the probiotic health benefits and high spending power on natural products are driving the market in the Asian countries. Asia-Pacific is the fastest growing market for probiotic drinks. In addition, fermented foods are the traditional foods consumed in Japan, China and others. All the factors, along with product innovations are expected to drive the market for probiotic drinks in this region. Europe and North America also hold a major market for probiotic products and ingredients. In Europe, consumers have a positive attitude towards probiotic products. Germany dominates the probiotic products market followed by U.K. and France. The most common probiotics used in the United States are lactobacillus and bifidobacterium.

Cagr: 9.6%
Largest share area:Asia Pacific
Largest share country:China